Print Design + Web UI + Brand Communications
Sagicor Life Insurance Company is a national life insurance company that I had the pleasure to work for over the course of seven and a half years. During that time I worked on a very wide range of projects including logo designs, t-shirt designs, internal communication displays, PowerPoint presentations, print projects, and user interface designs to name a few. Below are a sample of projects I worked on over the course of my time with this company.
New Client Onboarding Folder
The Sagicor onboarding portfolio was meant to be the first Sagicor branded collateral that our clients would interact with after buying a life insurance policy with Sagicor. This piece was largely designed to introduce the client to the Sagicor brand and give them a general overview about the company.
Sagicor Product Brochure
These brochures were developed to showcase and detail Sagicor's many life insurance products. They were designed to reflect Sagicor's updated branding and to be a more visually stimulating way to educate consumers on life insurance. Below are examples of Sagicor's Indexed Universal Life brochure.
Sagicor Agent On-Boarding Manuals
These saddle stitch books were developed to help newly on-boarded career agents hit the ground running and find success with Sagicor. The first book was a quick start manual, and the second a sales training manual.
Recruitment Brochure
This bi-fold brochure was developed to help newly onboarded agents get a quick grasp of the company and what a sales opportunity with Sagicor is all about. This brochure delivers key information critical to their success including where they can get sales support, the importance of training and education, and what next steps they should be taking after their first few days.
Corporate Website User Interface
This is a user interface that I designed for SagicorLifeUSA.com. The entire interface was designed in Photoshop and then a team of developers helped us integrate it into WordPress.
Corporate Social
Responsibility Report
This PowerPoint presentation was designed to convey Sagicor's corporate social responsibility efforts to the board of directors. The report mainly consisted of slides displaying photography and messaging that showcased Sagicor's contributions to local charities, and sponsorships with local professional sports organizations.
2019 Kickoff Branding
At the start of every year, Sagicor holds a "Kick-off" meeting with all staff members to review goals and accomplishments of the previous year, encourage and hype employees for the year to come, and reward over-achieving individuals. Each year a theme is assigned to the meeting and supporting materials and elements are developed to give that theme a brand treatment. In 2019 the theme was "elevate."
T-Shirt Design
Powerpoint Slides
Tampa Bay Rays
Logo developed for Sagicor and Tampa Bay Rays Junior Announcer Program. Logo was applied to Junior Announcer t-shirts worn by program winners while they announced Tampa Bay Rays home games. Logo was also applied to Rays "Inside Pitch" publication as a co-sponsorship opportunity.
Tampa Bay Lightning
In partnership with the Tampa Bay Lightning, I developed this home page "take-over" ad which appeared on the Lightning website for one entire day. Ancillary ads were also developed to help promote Sagicor's direct to consumer product offering.
